The gig economy is growing at a fast rate. Over a third of the American workforce became freelancers, especially when the pandemic struck. Some people lost their full-time jobs while others needed to supplement their income. Others prefer freelancing because it is more flexible and less stressful. …


It takes a special kind of extrovert to be successful in sales. Unfortunately, most people do equate a talent for sales with an ability to succeed as an entrepreneur. In the past, your success as an entrepreneur may have depended on your ability to make a compelling sales pitch, but…


Retaining your customers is a branding exercise and cost-effective too. If the customers are happy with your products or services, they will become your brand ambassadors. Below are five ways on how you can retain customers and keep them satisfied and engaged.

Keep Good Time

A consumer survey shows that less than 24hrs…


Working from home is what some entrepreneurs and remote workers have done for a while, but thanks to COVID-19, even more businesses are making it the norm. It’s convenient for many people not to have to travel to the office and back each day, but there are new challenges that…


Music is in our everyday lives, encouraging creativity, productivity, and self-expression through each note that floats through the air. It spurs us to create, but also helps us concentrate while relieving us of stress. That’s why music is beneficial to us when we work — it helps us learn and…


As more and more workers have gone remote full-time, mandated by law to do so in some areas, there has been an increasing demand for remote work resources. Technology companies have responded to the demand with a variety of innovations and improvements upon previous designs.

Prior to the COVID situation…


The technological revolution is a period in time where another replaces one or more technologies. It is an era of accelerated progress that is categorized explicitly by technological advancements.

The revolution increases efficiency and productivity that may be altered by a developed ideological change. Some examples of the potential impact…


Getting a group of musicians together to record a band is a fantastic task with a great pay off. Showcasing a band’s chemistry is a complicated process, but if done right, it can show the world a tremendous talent.

Get The Gear

The first step of recording a band is…


Pearl Jam is one of Rolling Stone’s best live acts, with dozens of recordings and millions of copies sold. Yet, most of those recordings are not live concerts but studio projects. So, how do bands translate energy from stage to studio? They record live.

Recording a full band has multiple…


Music journalism is a declining profession, as music culture changes, so do the professions within it. Editor Peter Robinson wrote for the magazine Music Business UK, and broke down the slow decline of music critics. …

Vinu Natarajan

Based in New York, Vinu Natarajan is a Project Manager, business leader, and EDM Producer. For more, be sure to check out vinunatarajan.net.

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